Thu, 01 November 2007 23:16:45 ET
To promote her favorite new fragrance, 'Can Can', Paris Hilton gave up to 500,000 pounds only for the perfume's advertising campaign.
Paris Hilton has launched her new perfume with a staggering 500,000 pounds advertising campaign. The hotel heiress oozes sex in a frilly dress and fishnet tights for a series of adverts to promote her latest scent, Can Can.
The name of the fragrance was inspired by a raunchy dance associated with Parisian club Moulin Rouge at the turn of the century. Paris recently spoke of her love for her perfume, saying: "I love fragrances - this is my fifth fragrance now. As women, I think it's great just to smell nice. It feels good when people are always complimenting me, and I believe smell is a very signature thing - it is something you're going to remember somebody by."
'The Simple Life' star - who published her autobiography 'Confessions of an Heiress: A Tongue-in-Chic Peek Behind the Pose' in 2004 - also wants to become a respected author. Paris' literary agent Dan Strone said: "She is thinking of doing a new book. I don't believe at this time it's going to be a prison diary. I don't think that's the direction she's heading in."
The 26-year-old - who recently spent 23 days behind bars for driving with a suspended licence - has already tried her hand at modelling, acting, singing and fashion designing.
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