Singer John Legend Is Baileys Irish Cream's New Face

Multiple Grammy Awards winner John Legend now has a new job to do: endorsing for liquor Baileys Irish Cream.

The smooth-voiced R&B singer has agreed to lend his image and sound to promote the Irish-whiskey-and-cream-based liqueur, made by R. A. Bailey & Co. of Dublin, Ireland. The 29-year-old reportedly jumped at the chance because he loved the idea of fans enjoying a glass of the liquor while listening to his music.

"They (Baileys) really like who I am as an artist and what I represent," he remarked. They want my fans to be Baileys customers and I feel like they treat my fans in a mature, respectful way."

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